A Surface Designer's Trend Blog: S/S 15: Intertextiles print analysis

By Pauline Cheung WGSN, 14 March 2014

Florals explode into action in expressive painterly compositions for spring/summer 2015 using novelty textures to add a tactile surface dimension.

CASA Fashion Textile at Intertextile spring/summer 2015

trend checklist

Abstract arthouse: expressive confident brushstrokes in bright palettes mix dense splatters and washes, creating lively compositions with an extreme abstract feel
Painterly florals: ethereal blurred floral prints are soft and dreamy. Prints are playful and naive with hand-drawn botanical elements, working well on sheer fabrications and cottons
Graphic art: a 1980s graphic approach to prints with a raw, hand illustrated monochrome style
Ink washed: bleeding, stained and bleached. It is purposeful and elegant on silky bases and on cottons for casual looks

Abstract tropics

Highly energetic and abstract print compositions are seen for spring/summer 2015 with an overall tropical mood. Leafy botanical fauna and lush greenery, realised with an arthouse feel using expressive paint strokes and naive bold colour, are complimented by an abundance of greens with splashes of bright yellow and reds working well for the high-summer season.

Joyteks Incorporated at Intertextile spring/summer 2015

Shinwoo Textile Print Co at Intertextile spring/summer 2015

Zhejiang Taihua New Material Co at Intertextile spring/summer 2015

Zhejiang Rainbow Village Printing and Dyeing Co at Intertextile spring/summer 2015

Foshan City Sanshui Wholly Tone Dyeing & Printing at Intertextile spring/summer 2015

Shijiazhuange Changshan Textile at Intertextile spring/summer 2015

Watercolour florals

Intense and full of movement, large scale floral watercolour prints with strong saturated colour tones are created from layers of tonal colour, with a feminine and abstract feel.

Shin Hwa at Intertextile spring/summer 2015

Shanghai Rentex Co at Intertextile spring/summer 2015

China Tuhsu Lealand Int at Intertextile spring/summer 2015

Dreamy

Hazy florals printed on semi-transparent bases like organzas and sheer cottons keeps a translucent ethereal dream-like mood. Embossed surfaces create gentle dimension with soft coloured pastels and diffused brights, working well for the spring/summer 2015 season.

Wujiang Deyi Fashion Cloths Co. Ltd. at Intertextile spring/summer 2015

Milior at Intertextile spring/summer 2015

Shin Hwa at Intertextile spring/summer 2015

Dimensional bases

Out-of-focus, blurred inky prints on fabric bases such as burn-out silks, crepes, jacquards, mesh and intricate laces slightly alter the appearance of florals creating a filtered effect in-line with WGSN's SS15 Fashion forecast, Focus.

Konak Fashion Fabrics at Intertextile spring/summer 2015

Shaoxing Yonson Industry & Trade at Intertextile spring/summer 2015

Max Vogue at Intertextile spring/summer 2015

Rosso Amaranto at Intertextile spring/summer 2015

Wujiang Deyi Fashion Cloths Co. Ltd. at Intertextile spring/summer 2015

3D florals

Using different application methods to create dimension such as flocking, embroidery, appliqué, burn-outs, and embossing, overprinting techniques are seen on sheer and opaque surfaces with simple naive floral designs.

Hangzhou Silk Textile Co Ltd at Intertextile spring/summer 2015

Shaoxing County Jingtong Textile at Intertextile spring/summer 2015

Shanghai New Leads Imp & Exp at Intertextile spring/summer 2015

Yingrui Industries at Intertextile spring/summer 2015

Shaoxing County Shuanghao Textile at Intertextile spring/summer 2015

Wujiang Findtex Co Ltd at Intertextile spring/summer 2015

Ink washed

Bleeding dye effects with hand-drawn floral motifs on satins, and inky stains spread over cottons and casual shirting checks create patterns that emerge organically.

Changzhou Create Textile Printing and Dyeing Co Ltd at Intertextile spring/summer 2015

Shanghai New Leads Imp & Exp at Intertextile spring/summer 2015

Frizza SpA at Intertextile spring/summer 2015

Ludia at Intertextile spring/summer 2015

Nantong Yueye Textile Co. Ltd at Intertextile spring/summer 2015

Shanghai New Leads Imp & Exp at Intertextile spring/summer 2015

Graphic scribbles

Keeping an 80s Pop art feel, as seen in WGSN’s Bio Dynamic trend, intentional scribbles with a Sharpie or crayola are appealingly simple, keeping lines optical, bold and striking. Playful, almost blacks with veridian and black on parchment give a modern alternative to a classic monochromatic palette.

Lingfeng Group at Intertextile spring/summer 2015

Shaoxing Yonson Industry Trade at Intertextile spring/summer 2015

Shanghai Dore Textile Co., Ltd. at Intertextile spring/summer 2015

Hyup Sung T.R.D. Co Ltd at Intertextile spring/summer 2015

Hi-Tec Industrial at Intertextile spring/summer 2015

Silkway Textiles at Intertextile spring/summer 2015

Everest Textile at Intertextile spring/summer 2015

Hangzhou Meho Textile Co Ltd at Intertextile spring/summer 2015

Shaoxing Yonson Industry & Trade

Playful organics

Childhood days of doodling and filling white space build up complex organic designs and layers of colour.

Liberty Art Fabrics at Intertextile spring/summer 2015

Shaoxing Leesun Textile Co Ltd at Intertextile spring/summer 2015

Liberty Art Fabrics at Intertextile spring/summer 2015

Spots

This season sees a continuation of the classic spot, layered over floral prints as well as irregular spots with added print treatments. These 3D applications - from flocking and burn-out effects - bring the spots to life by creating playful dimensional variations to touch, and are popular for womenswear and denim.

Contentex International at Intertextile spring/summer 2015

Miroglio Textile at Intertextile spring/summer 2015

CASA Fashion Textile at Intertextile spring/summer 2015

Shaoxing Kemailong Trade Co Ltd. at Intertextile spring/summer 2015

Jeong In Co Ltd at Intertextile spring/summer 2015

CASA Fashion Textile at Intertextile spring/summer 2015

Bleached out florals

Pre-wash bleached prints and shadow florals are seen in mid-scale and small motif-like ditsys for denim.

Changzhou Create Textile Printing & Dyeing Co Ltd at Intertextile spring/summer 2015

Jiangyin Hengliang Textile Co at Intertextile spring/summer 2015

Paisley

Emerging - previously not a strong contender in China's domestic market - paisley updates in cleaner colour tones working well for men’s shirtings and denim as bleached graphic motifs. See WGSN’s Bio Dynamic trend for more inspiration.

Liberty Art Fabrics at Intertextile spring/summer 2015

Shins Co. Ltd. at Intertextile spring/summer 2015

Zhejiang Xinlan Textile at Intertextile spring/summer 2015

Tribal

Bold geometric patterns with ikat patterns and tribal-inspired motifs are important. Fabric manipulations such as crinkle, slubby knits give added dimension for a hand-crafted feeling. See History 2.0 for more inspiration.

Joytex Incorporated at Intertextile 2014

Shanghai New Leads Imp & Exp at Intertextile spring/summer 2015

Texway Inc at Intertextile spring/summer 2015

Huzhou Boxu Textile Co Ltd at Intertextile spring/summer 2015

Scenic Inc. at Intertextile spring/summer 2015

Hyup Sung T.R.D. Co Ltd. at Intertextile spring/summer 2015

Digital skin

Surreal skin patterns are formed with digital print overlays of reptile and animal skin on silk blend burn-outs. Opt for the addition of lamé for a fluid metallic shine and textural finish.

Joytex Incorporated at Intertextile 2014

Shins Co. Ltd. at Intertextile spring/summer 2015

Daewoong Global at Intertextile spring/summer 2015

Hangzhou Meho Textiles Co Ltd at Intertextile spring/summer 2015

Wujiang Hsenzm Fashion Fabric Textile at Intertextile spring/summer 2015

Frizza SpA at Intertextile spring/summer 2015

Shanghai New Leads Imp & Exp at Intertextile spring/summer 2015

Amiti J C Textile at Intertextile spring/summer 2015

Silkway Textiles at Intertextile spring/summer 2015

Abstract camo

Both classic and abstract variations of camouflage patterns appear this season on laminated nylons and polyester blends for outerwear; slubby knits are pigment printed and washed. Fresh colour offerings appear to be bright and youthful for a sports-inspired, urban camo look.